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Call Goes Out for Active Young Women
2001/03/01
Step forward, young women. If you are enthusiastic
about sports and keeping fit, now is your chance to show your
individuality and spirit. The call comes under the umbrella of
a promotion called "sports Gear - Nike Active Women' Campaign"
to be held during the second half of this month through Sports
Gear and Nike-affiliated sports-goods stores. These are located
in Sung Dong An Plaza, Times Square, Modern Plaza, Beijing New
World Shopping Center, Guiyou Shopping Center, SOGO, Lufthansa
Center and the new malls at Oriental Plaza.
Another part of the sponsors' main message to the young
women they are trying to attract is: "also never hesitate or be
afraid to show that you want to be yourself."
The campaign will promote aerobic exercises, a fast-growing
trend in Beijing. Those who register will receive sponsors"
gifts of a shirt, a copy of X-GEN magazine and a Pepsi
beverage. Competitions for those who sign in before the closing
date of March 11 will be held during the weekend of March
17-18. The semi-finals and finals will be on March 31. Entrants
will be entitled to free training sessions during the two
weekends prior to the end of the month.
Entrants must be aged 18 to 29. Professionals who enter will
not be eligible for competitions or prizes, which include cash
of 280 to 1,200 yuan, Nike athletes' shoes and Pepsi watches.
Registration fees are 70 yuan per person, 50 yuan for students.
When registering, entrants should produce an identity document
and two small photographs.
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Further information about registration locations and other
details can be found on websites:
www.huoli.chinanow.com
www.huoli.shawei.com
Information hotlines:
6528-0931 and 6804-8801
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